Shopping Ads Archives - LocaliQ Blog

Shop Your Way into Generating Sales with Shopping Ads

In the e-commerce world, Shopping Ads have become a crucial element of a successful strategy. As businesses strive to enhance their product visibility and boost conversion rates, Shopping Ads provide a powerful tool to help them stand out in a crowded marketplace. Here’s how Shopping Ads work and how they can revolutionise your approach to online sales. What Are Shopping Ads? Shopping Ads are a dynamic form of online advertising that showcases your products directly on search engines and shopping

The Mega Must-Have Marketing Calendar: October 2024

This Month’s Marketing Must: Shopping Ads! Who’s getting ready for busy season? I know we are! With shopping season approaching, it’s time to review and revise your marketing strategy. Shopping ads are an incredibly power tool to help your product reach the right customers at their fingertips. 62% of people reported using their smartphone to shop online. Source: Statistica Tips to ensure your shopping ads are up to the mark: October Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar

The Impact of Mobile Shopping Ads on Consumer Behaviour

In an era where smartphones have become an extension of ourselves, mobile shopping ads have emerged as a powerful tool. These ads significantly impact consumer behaviour, influencing how we discover, evaluate, and purchase products. As mobile technology continues to evolve, understanding the effects of these ads and optimising marketing strategies to leverage their potential is crucial for modern businesses. The Rise of Mobile Shopping Ads Mobile shopping ads have gained prominence as more consumers shift from desktops to mobile devices for

Creative Best Practices for Designing Impactful Shopping Ads

In digital marketing, crafting visually appealing and effective shopping ads is crucial for capturing consumer attention and driving sales. In the current landscape, understanding and implementing creative best practices can significantly enhance the performance of your shopping ads. Tip: Use high-resolution images and professional photography to showcase your products. Incorporate a visual branding strategy through using crisp, high-quality images of your product/service in various settings (e.g., beachwear by the coast or technology products in urban office settings). High-resolution images allow