Did you know that in 2023, the average spend for an Australian was $715 during Christmas? So what does this tell us? This festive season period from Black Friday through to New Year is a prime opportunity for retailers to enhance their sales and conclude the year on a high note. However, with intense competition and rising consumer expectations, how can you ensure that your brand stands out? Here are several strategies to help you maximise your returns during this
This Month’s Marketing Must: Marketing Strategy The holiday season is nearly here but it may still be too soon for you to take your foot off the pedal! While you start winding up, it is important for you to still look into your marketing strategy and implement a lead management system to ensure you boost efficiency and increase lead conversions. 53% ofmarketers spend over half their budgets on lead generation. Source: BrightTALK Quick Tips: November Marketing & Promotion Ideas Email Subject
In today’s competitive digital space, having an online presence isn’t just beneficial; it’s required for any business looking to thrive. But amidst the vast sea of digital marketing strategies, one question often arises: does my business really need SEO (Search Engine Optimisation)? The answer is yes, and here’s why. Understanding SEO First, you need to understand if your business needs SEO. In short, SEO is the process of optimising your website to rank higher in search engine results, making it
Localiq provides SEO services with undeniable value to businesses across Australia & New Zealand. Search Engine Optimisation or SEO, is useful in enhancing the display of your website on search engines like Google; consequently, it attracts more organic traffic for good business performance. Our diverse set of SEO services rests upon three main pillars. 1. Website Audit and Analysis: The modern-day SEO strategy begins with an audit. We carry out a complete analysis of your website, tracking down all technical issues, considering
This Month’s Marketing Must: Google Reviews With the holiday season just around the corner, it is important to manage online reviews as they shape the perception of your brand to both returning and new customers. 87% of customers turn to Google reviews to check out local businesses.Source: RedSearch Tips to ensure your reviews are up to mark: November Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar Highlights 📅 Nov 1st– 🪔Diwali Encourage your team to host a potluck and indulge
Halloween is just around the corner and it’s the perfect opportunity for e-commerce businesses to charm their customers with tricks and treats. As the demand for costumes, decorations, and spooky goodies skyrockets, it’s essential to get your marketing strategies ready for the holiday season. Here are seven spooktacular ways to boost your e-commerce sales this Halloween! 1. Create a Hauntingly Good Marketing Campaign Let’s face it: Halloween is all about fun, fright and festivities! Capture the essence of the season
In the e-commerce world, Shopping Ads have become a crucial element of a successful strategy. As businesses strive to enhance their product visibility and boost conversion rates, Shopping Ads provide a powerful tool to help them stand out in a crowded marketplace. Here’s how Shopping Ads work and how they can revolutionise your approach to online sales. What Are Shopping Ads? Shopping Ads are a dynamic form of online advertising that showcases your products directly on search engines and shopping
This Month’s Marketing Must: Shopping Ads! Who’s getting ready for busy season? I know we are! With shopping season approaching, it’s time to review and revise your marketing strategy. Shopping ads are an incredibly power tool to help your product reach the right customers at their fingertips. 62% of people reported using their smartphone to shop online. Source: Statistica Tips to ensure your shopping ads are up to the mark: October Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar
Ever wondered what the term “user experience” actually means” and if it can help your business. Well, in short, you should care about user experience because it is crucial in today’s digital landscape. What is Website User Experience? Website user experience, often called UX, is all about what people see and feel when they engage with your website. UX can encompass everything from how easy your site is to navigate to how quickly it loads and how visually appealing it
This Month’s Marketing Must: Email Marketing Who’s got mail? With email marketing, the answer is your customers! Email marketing can help you engage existing customers and reach new potential customers right in their inbox 73% of of millennials prefer communications from businesses to come via email. Source: Hubspot September Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar Highlights 📅 Sept 01 – 👨🍼 Fathers Day Wish your social media audience a Happy Fathers Day with a compelling visual of
