Company Archives - LocaliQ Blog

Does my business need SEO?

In today’s competitive digital space, having an online presence isn’t just beneficial; it’s required for any business looking to thrive. But amidst the vast sea of digital marketing strategies, one question often arises: does my business really need SEO (Search Engine Optimisation)? The answer is yes, and here’s why. Understanding SEO First, you need to understand if your business needs SEO. In short, SEO is the process of optimising your website to rank higher in search engine results, making it

Unveil The Guidance: What Are SEO Services?

Localiq provides SEO services with undeniable value to businesses across Australia & New Zealand. Search Engine Optimisation or SEO, is useful in enhancing the display of your website on search engines like Google; consequently, it attracts more organic traffic for good business performance. Our diverse set of SEO services rests upon three main pillars. 1. Website Audit and Analysis: The modern-day SEO strategy begins with an audit. We carry out a complete analysis of your website, tracking down all technical issues, considering

The Mega Must-Have Marketing Calendar: November 2024

This Month’s Marketing Must: Google Reviews With the holiday season just around the corner, it is important to manage online reviews as they shape the perception of your brand to both returning and new customers. 87% of customers turn to Google reviews to check out local businesses.Source: RedSearch Tips to ensure your reviews are up to mark: November Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar Highlights 📅 Nov 1st– 🪔Diwali Encourage your team to host a potluck and indulge

7 Spooktacular Ways to Grow Your E-Commerce Sales This Halloween

Halloween is just around the corner and it’s the perfect opportunity for e-commerce businesses to charm their customers with tricks and treats. As the demand for costumes, decorations, and spooky goodies skyrockets, it’s essential to get your marketing strategies ready for the holiday season. Here are seven spooktacular ways to boost your e-commerce sales this Halloween! 1. Create a Hauntingly Good Marketing Campaign Let’s face it: Halloween is all about fun, fright and festivities! Capture the essence of the season

Shop Your Way into Generating Sales with Shopping Ads

In the e-commerce world, Shopping Ads have become a crucial element of a successful strategy. As businesses strive to enhance their product visibility and boost conversion rates, Shopping Ads provide a powerful tool to help them stand out in a crowded marketplace. Here’s how Shopping Ads work and how they can revolutionise your approach to online sales. What Are Shopping Ads? Shopping Ads are a dynamic form of online advertising that showcases your products directly on search engines and shopping

The Mega Must-Have Marketing Calendar: October 2024

This Month’s Marketing Must: Shopping Ads! Who’s getting ready for busy season? I know we are! With shopping season approaching, it’s time to review and revise your marketing strategy. Shopping ads are an incredibly power tool to help your product reach the right customers at their fingertips. 62% of people reported using their smartphone to shop online. Source: Statistica Tips to ensure your shopping ads are up to the mark: October Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar

What Is Website User Experience and Why Is It Important?

Ever wondered what the term “user experience” actually means” and if it can help your business. Well, in short, you should care about user experience because it is crucial in today’s digital landscape. What is Website User Experience? Website user experience, often called UX, is all about what people see and feel when they engage with your website. UX can encompass everything from how easy your site is to navigate to how quickly it loads and how visually appealing it

The Mega Must-Have Marketing Calendar: September 2024

This Month’s Marketing Must: Email Marketing Who’s got mail? With email marketing, the answer is your customers! Email marketing can help you engage existing customers and reach new potential customers right in their inbox 73% of of millennials prefer communications from businesses to come via email. Source: Hubspot September Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar Highlights 📅 Sept 01 – 👨‍🍼 Fathers Day Wish your social media audience a Happy Fathers Day with a compelling visual of

LocaliQ ANZ Wins Microsoft Advertising Performance Partner of the Year 2023 Award!

We are thrilled to share the exciting news that LocaliQ ANZ has clinched the prestigious Microsoft Advertising Performance Partner of the Year 2023 Award. This esteemed recognition is a testament to our ongoing performance, innovation, and unwavering dedication to driving business growth through optimisation strategies across the Microsoft Advertising Network. Defining Excellence: A Closer Look at the Award Category The Microsoft Advertising Performance Partner of the Year 2023 Award is not just an accolade; it’s a celebration of excellence in

LocaliQ Secures a Spot in Feedspot’s List of New Zealand Marketing Blogs!

🌟 Exciting News: LocaliQ Featured in Feedspot’s Top 40 Marketing Blogs! 🚀 We’re thrilled to announce that LocaliQ has clinched a spot in Feedspot’s prestigious list of the top 40 marketing blogs in New Zealand! 🎉📈 This recognition highlights our commitment to delivering high-quality marketing insights and staying at the forefront of industry trends. Feedspot, a leading content reader platform, curates lists based on rigorous criteria such as content quality, post frequency, social media engagement, and more. Being included in