Your Comprehensive Guide to E-commerce Marketing Success 

In the ever-expanding world of e-commerce, a robust marketing strategy is the key to success. With the digital landscape constantly evolving, understanding and implementing effective marketing tactics are vital for businesses to not only survive but thrive. In this guide, we’ll explore key e-commerce marketing strategies, delving into product listing optimisation, paid advertising, and customer retention tactics that will propel your online store towards sustainable growth.  Product Listing Optimisation: Crafting a Compelling Storefront  Keyword Research and Implementation:  Begin with thorough


The Future is Now: AI’s Impact on Marketing 

In the ever-evolving landscape of digital marketing, the role of Artificial Intelligence (AI) has emerged as a transformative force, reshaping the way businesses connect with their audience. Let’s delve into the profound impact of AI on marketing and how automation is steering the industry towards unparalleled success.  Personalised Customer Experiences  One of the most significant contributions of AI to marketing is its ability to create personalised customer experiences. Professionals today can employ AI algorithms that analyse consumer behavior, preferences, and


Your Essential Marketing Guide: August 2023

Do you have a way to track and manage your leads? Implementing a lead management system can increase lead conversions, help you know which channels are driving the best results, and put you in control of your business growth.   This month why not work with a marketing partner to refresh your lead management system.  This Month’s Marketing Must: Lead Management  53% of marketers spend over half their budgets on lead generation.  August Marketing & Promotion Ideas  Social Calendar Highlights 📅


Should You Create a Loyalty Program?

Customer Loyalty Program

Now is time for you to think about keeping your clients: They are precious! A great way to achieve this is by creating a loyalty program. It is reported that 57% of consumers spend more on brands they are loyal to. In this article, we will cover reasons why you should implement a loyalty program, which type to choose and how to build it.


5 Ideas to Grow Your LocaliQ Affiliate Revenue

Affiliate partner considers new clients to prospect

One of the big benefits of Affiliate partnerships is that you can constantly reassess the situation and increase the amount of money coming in. With the proper strategy, you can rapidly build up your paycheck. Read our list of five ideas to grow your ReachLocal Affiliate clients and make more money!


Capture More Home Services Leads with these Marketing Tips!

home services business wins a new customer

Competition between professional home services businesses like locksmiths, cleaners, plumbers and electricians can be fierce! It can be hard to differentiate your offerings from those of your rival providers, which means that fast and fabulous customer service is critical if you want to come out on top. Making it easy for consumers to find your business online, keeping communication seamless and follow-up professional, will all help your business win jobs and build a loyal customer base.


Why Partner with ReachLocal? 5 Marketing Advantages

Do you want to get an extra revenue stream for your business? Are you looking for scalable digital marketing products for your clients?  Here are a few of the top benefits ReachLocal partners see by using our technology to grow and enhance their business. 1. Increased Revenue and Profit Streams Partnering with us means you don’t need to hire more staff or invest in product development. In fact, our partnership ensures that you are compensated through either a residual compensation


The Importance of High Quality Creatives for Effective Digital Marketing

Designing quality creatives for a digital display advertising campaign

A great strategy without great creatives is like an unbaked cake. While all the ingredients are present – it won’t rise and be delicious until you’ve applied some heat. You may have an unbeatable offer and a great landing page but you need high quality creatives to inspire your customers to drive click-throughs. In this article we will explore what we know about ad creatives and how we can achieve success with excellent creatives. What we know about Ad Creatives: