Shop Your Way into Generating Sales with Shopping Ads 

In the e-commerce world, Shopping Ads have become a crucial element of a successful strategy. As businesses strive to enhance their product visibility and boost conversion rates, Shopping Ads provide a powerful tool to help them stand out in a crowded marketplace. Here’s how Shopping Ads work and how they can revolutionise your approach to online sales.  What Are Shopping Ads?  Shopping Ads are a dynamic form of online advertising that showcases your products directly on search engines and shopping

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The Mega Must-Have Marketing Calendar: October 2024

This Month’s Marketing Must: Shopping Ads! Who’s getting ready for busy season? I know we are! With shopping season approaching, it’s time to review and revise your marketing strategy. Shopping ads are an incredibly power tool to help your product reach the right customers at their fingertips. 62% of people reported using their smartphone to shop online. Source: Statistica Tips to ensure your shopping ads are up to the mark: October Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar

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What Is Website User Experience and Why Is It Important? 

Ever wondered what the term “user experience” actually means” and if it can help your business. Well, in short, you should care about user experience because it is crucial in today’s digital landscape.   What is Website User Experience?  Website user experience, often called UX, is all about what people see and feel when they engage with your website.  UX can encompass everything from how easy your site is to navigate to how quickly it loads and how visually appealing it

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The Mega Must-Have Marketing Calendar: September 2024

AI and Customer Retention Using Technology to Build Effective Loyalty Programs 

This Month’s Marketing Must: Email Marketing Who’s got mail? With email marketing, the answer is your customers! Email marketing can help you engage existing customers and reach new potential customers right in their inbox 73% of of millennials prefer communications from businesses to come via email. Source: Hubspot September Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar Highlights 📅 Sept 01 – 👨‍🍼 Fathers Day Wish your social media audience a Happy Fathers Day with a compelling visual of

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LocaliQ ANZ Wins Microsoft Advertising Performance Partner of the Year 2023 Award!

We are thrilled to share the exciting news that LocaliQ ANZ has clinched the prestigious Microsoft Advertising Performance Partner of the Year 2023 Award. This esteemed recognition is a testament to our ongoing performance, innovation, and unwavering dedication to driving business growth through optimisation strategies across the Microsoft Advertising Network. Defining Excellence: A Closer Look at the Award Category The Microsoft Advertising Performance Partner of the Year 2023 Award is not just an accolade; it’s a celebration of excellence in

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LocaliQ Secures a Spot in Feedspot’s List of New Zealand Marketing Blogs!

🌟 Exciting News: LocaliQ Featured in Feedspot’s Top 40 Marketing Blogs! 🚀 We’re thrilled to announce that LocaliQ has clinched a spot in Feedspot’s prestigious list of the top 40 marketing blogs in New Zealand! 🎉📈 This recognition highlights our commitment to delivering high-quality marketing insights and staying at the forefront of industry trends. Feedspot, a leading content reader platform, curates lists based on rigorous criteria such as content quality, post frequency, social media engagement, and more. Being included in

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LocaliQ’s Year in Review – 2023

What a year! We wanted to take this opportunity to thank our wonderful clients and employees for yet another fantastic year. We wouldn’t be here without you. Here are some of our highlights from this year: Thank you for your trust!

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Unveiling LocaliQ: Empowering Businesses in Australia and New Zealand 

We are excited to share a remarkable transformation that’s been brewing behind the scenes the past few months. As our valued partners, through your loyalty and ongoing support you have witnessed our dedication to growing your business by driving value and innovation over the years. Today, we are delighted to announce the next phase in our journey – the rebranding of our Australian and New Zealand entity as LocaliQ!  In alignment with the vision of our parent company, LocaliQ represents

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ReachLocal and LeadPlus partner to accelerate Microsoft Advertising in the Japanese market

Reachlocal and LeadPlus announced today their partnership to accelerate Microsoft Advertising’s solutions to businesses in Japan.

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The Future of Search Advertising is Now 

Having worked closely with Microsoft Advertising for many years, LocaliQ is excited to see how Generative Pretrained Transformer (GPT), is going to improve our client marketing campaigns, as it represents the next stage in the evolution of Microsoft Advertising. 

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