Paid media advertising has proven to be a tremendous opportunity to reach new audiences, drive leads and conversions. But the reality is managing the complexities of budget allocation and bidding strategies can be daunting.
Your Essential Marketing Guide: April 2023
Do you have a way to answer questions, capture leads, and give helpful information right on your website? Live chat gives you a way to do all that and more. If you haven’t already, April is the time to consider adding a Live Chat tool to your business’ website.
Your Essential Marketing Guide: March 2023
March marks the beginning of Autumn, when the leaves begin to change colour and temperatures start to drop. During this month of transition, now is the perfect time to ensure your website is doing the most for your business. Is it time for a website refresh?
Build Your Online Presence with Premium Listings
ReachLocal launches Premium Listings, the foundation of your online presence. We’ll help you get accurately listed where it matters, driving visits, calls and clicks to your business.
Maximise Your Performance Max Campaign This Holiday Season
Are you currently running a Performance Max campaign as part of your marketing strategy? With Black Friday and Cyber Monday just around the corner, there’s a huge opportunity for retailers to boost some pre-holiday shopping sales.
Are .au Website Domains Worth It?
There’s less than a month left for businesses to take advantage of priority .au domain access. Ensuring you have full access and ownership of all digital assets is more important than ever!
Connect With Customers Like Never Before with Live Chat
In our increasingly digital world, consumers expect instant answers from businesses, and if they can’t find the information they need easily on your website, they’ll go elsewhere. We share why Live Chat is a necessity for businesses to connect with their customers like never before.
Understanding Google Shopping [INFOGRAPHIC]
Australia saw a huge influx of consumers turning to online shopping channels with 200,000+ new households shopping online in April 2020 alone. Despite turning to online out of necessity, consumers find online shopping journey’s twice as satisfying as brick and mortar buying, making its continued growth expected. So, if you’re in the retail space, you don’t want to miss out on this opportunity and one type of digital advertising tactic that should absolutely be on your radar is Google Shopping Ads. Check out this infographic to learn more.
8 Things Your Website Can Do to Get More Customers
Your site can become a powerful marketing tool that helps you turn visitors into customers, simply by using the right software. Here are eight powerhouse lead and call tracking capabilities your website gets with ReachEdge lead conversation software.
How to Combat Web Form Spam
If you have a web form on your website, then it’s likely you have come across spam and junk responses – unfortunately it is inevitable. Not only is it frustrating, but web form spam can also affect your ranking in SERPs. Before we dive into the main cause of web form spam, let’s first understand that this spam is not caused by your site’s functionality, or your online marketing campaigns. What is a web form spam? It’s a method of spamming a website’s submission form with unwanted information, such as links to an offer, advertisements