This Month’s Marketing Must: Your Social Media Start this short month by NOT winging it. Your social media is one of the most critical platforms to engage with your target audience, so it is safe to say spend time building your content plan. Understanding your consumer is vital, before you create content always think about the end user and if they will find this content helpful. Lastly, your content must be crisp and clear to ensure your customer continues to
Quite often, we see many businesses only ramp up their marketing efforts during the Christmas season, but the magic shouldn’t fade away after December 25. To truly make the most of the holiday season, your marketing campaigns should extend beyond Christmas Day and help you build lasting relationships with your customers well into the new year. Here’s how to create a holiday campaign that delivers ongoing value, fosters brand loyalty and maintains momentum after the holiday rush. 1. Plan Post-Holiday
Did you know, there are 900 million professionals on LinkedIn making it more important than ever to leverage this platform in today’s business world. LinkedIn, as a professional networking platform, is a large network which offers unique opportunities to connect with potential clients and partners. Once you get the LinkedIn recipe right, there will you’ll be on your way to bringing in more targeted leads, grow your revenue, all on the same platform Understanding LinkedIn’s Potential LinkedIn is not just
This Month’s Marketing Must: Shopping Ads! Who’s getting ready for busy season? I know we are! With shopping season approaching, it’s time to review and revise your marketing strategy. Shopping ads are an incredibly power tool to help your product reach the right customers at their fingertips. 62% of people reported using their smartphone to shop online. Source: Statistica Tips to ensure your shopping ads are up to the mark: October Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar
In digital marketing, crafting visually appealing and effective shopping ads is crucial for capturing consumer attention and driving sales. In the current landscape, understanding and implementing creative best practices can significantly enhance the performance of your shopping ads. Tip: Use high-resolution images and professional photography to showcase your products. Incorporate a visual branding strategy through using crisp, high-quality images of your product/service in various settings (e.g., beachwear by the coast or technology products in urban office settings). High-resolution images allow
If you have a web form on your website, then it’s likely you have come across spam and junk responses – unfortunately it is inevitable. Not only is it frustrating, but web form spam can also affect your ranking in SERPs. Before we dive into the main cause of web form spam, let’s first understand that this spam is not caused by your site’s functionality, or your online marketing campaigns. What is a web form spam? It’s a method of spamming a website’s submission form with unwanted information, such as links to an offer, advertisements
