The Power of Follow-Up Just like milk and bread, in the modern business world, leads have an expiry date. Leave them sitting too long, and they’ll go cold—possibly forever. If you’re struggling to convert leads into paying customers, the issue sometimes isn’t your product or service. It’s actually your follow-up. Why? Many people don’t always buy just because you have a great offer. They buy because they trust you, feel valued, and see a solution to their problem. As they
This Month’s Marketing Must: Your Email Marketing & SMS Marketing Start this month by considering brand loyalty! If you are finding yourself just not being able to secure as many sales as possible? or you’re just not able to seal the deal, it may be time to consider a lead nurturing process. Email/SMS marketing can be one of the most critical platforms to continue to engage with your target audience and build a relationship, even when they’re not ready to
Since the release of Performance Max, Google has positioned it as the new way to buy Google Ads, leveraging AI automation and designed to help advertisers maximise results across Google’s entire network. But does that mean it’s the right fit for every business? While this game-changing campaign type is designed to help advertisers drive conversions across Google’s entire ecosystem including Search, Display, YouTube, Gmail and Discover, it operates very differently from traditional Search campaigns. In this guide, we break down
This Month’s Marketing Must: Marketing Strategy The holiday season is nearly here but it may still be too soon for you to take your foot off the pedal! While you start winding up, it is important for you to still look into your marketing strategy and implement a lead management system to ensure you boost efficiency and increase lead conversions. 53% ofmarketers spend over half their budgets on lead generation. Source: BrightTALK Quick Tips: November Marketing & Promotion Ideas Email Subject
This Month’s Marketing Must: Email Marketing Who’s got mail? With email marketing, the answer is your customers! Email marketing can help you engage existing customers and reach new potential customers right in their inbox 73% of of millennials prefer communications from businesses to come via email. Source: Hubspot September Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar Highlights 📅 Sept 01 – 👨🍼 Fathers Day Wish your social media audience a Happy Fathers Day with a compelling visual of
93% of people say they are influenced by online reviews. Online reviews work a lot like word-of-mouth referrals and can mean big money for your business and contribute to your search engine rank. This month, make time to review your online listings and develop ways to gain more positive online reviews for your business.
Do you have a way to track and manage your leads? Implementing a lead management system can increase lead conversions, help you know which channels are driving the best results, and put you in control of your business growth. This month why not work with a marketing partner to refresh your lead management system. This Month’s Marketing Must: Lead Management 53% of marketers spend over half their budgets on lead generation. August Marketing & Promotion Ideas Social Calendar Highlights 📅
In our increasingly digital world, consumers expect instant answers from businesses, and if they can’t find the information they need easily on your website, they’ll go elsewhere. We share why Live Chat is a necessity for businesses to connect with their customers like never before.
It is crucial for any business looking to thrive online to make sure their online presence is in tip-top shape, and one of the best places to get started with that is your website. Once you’ve created your website, you can’t just set it and forget it. Even if you don’t have time for a full review, you likely have five spare minutes to do a quick website check and clean-up. Here are a few small tasks you can tackle in just a few minutes!
Now is time for you to think about keeping your clients: They are precious! A great way to achieve this is by creating a loyalty program. It is reported that 57% of consumers spend more on brands they are loyal to. In this article, we will cover reasons why you should implement a loyalty program, which type to choose and how to build it.
