This Month’s Marketing Must: Search Engine Optimisation Start your year off right by getting found on search engines with search engine optimisation (SEO). SEO helps you rank on Google and get more traffic to your website, which can give your business a real boost. 93% of online experiences begin on a search engine. Source: Search Engine Journal January Marketing & Promotion Ideas Email Subject Line Ideas Social Calendar Highlights 📅 Jan 14 – 🫂 International Thank-You Day Share a picture
As the holiday season approaches, businesses often find themselves in the midst of increased activity and heightened customer engagement. Amid the hustle and bustle, it’s crucial to recognise the value of downtime for data analysis. Understanding customer behavior during the holidays through comprehensive data analysis can significantly impact your online strategy for the future. In this blog, we’ll delve into the importance of data-driven downtime and how businesses can leverage insights to refine their online approach for upcoming holiday seasons.
The holiday season is not only a time for joy and celebration but also a strategic opportunity for businesses to collaborate and amplify their online presence. In the spirit of giving, building partnerships can bring a host of benefits, from expanding your reach to enhancing your brand’s credibility. In this blog, we’ll explore the advantages of collaboration during the holidays and how partnering with other businesses can lead to a collective triumph in boosting your brand. 1. Extended Reach and
As the holiday season approaches, ensuring your business’s online presence is in top shape is crucial to capture the attention of festive shoppers. A DIY website tune-up can breathe new life into your online platform, making it not only holiday-ready but also appealing to your target audience. In this blog, we’ll provide a step-by-step guide on how businesses can refresh their websites quickly and effectively for the upcoming holiday rush. 1. Festive Facelift: Update Your Design Give your website a
The holiday season is a bustling time for businesses as customers flock online to search for the perfect gifts, special deals, and holiday inspiration. With increased online activity, maintaining a consistent and engaging social media presence is essential. One powerful tool for achieving this is a holiday social media calendar. In this blog, we’ll explore the importance of planning and scheduling social media posts and content in advance and how it can help your business maintain a strong and reliable
The holiday season is a pivotal time for small businesses to capitalise on increased consumer spending and festive cheer. To ensure your local business stands out and thrives during this busy period, LocaliQ has crafted a comprehensive holiday marketing checklist. This checklist covers essential elements, including a strong web presence, effective SEO strategy, and the implementation of chat support. 1. Web Presence Enhancement Update Your Website: Give your website a festive makeover. Ensure that holiday promotions, special offers, and gift
The holiday season is a time of joy, celebration, and increased online activity for businesses. But what happens when your business goes on holiday leave? Do you leave your customers hanging without support? Not if you want to maximise sales and keep your customers happy. In this blog, we’ll explore the benefits of keeping chat support available even when your business is on leave during the holidays and how it can lead to increased customer satisfaction and sales. 24/7 Availability:
In the ever-expanding world of e-commerce, a robust marketing strategy is the key to success. With the digital landscape constantly evolving, understanding and implementing effective marketing tactics are vital for businesses to not only survive but thrive. In this guide, we’ll explore key e-commerce marketing strategies, delving into product listing optimisation, paid advertising, and customer retention tactics that will propel your online store towards sustainable growth. Product Listing Optimisation: Crafting a Compelling Storefront Keyword Research and Implementation: Begin with thorough
In the ever-evolving landscape of digital marketing, the role of Artificial Intelligence (AI) has emerged as a transformative force, reshaping the way businesses connect with their audience. Let’s delve into the profound impact of AI on marketing and how automation is steering the industry towards unparalleled success. Personalised Customer Experiences One of the most significant contributions of AI to marketing is its ability to create personalised customer experiences. Professionals today can employ AI algorithms that analyse consumer behavior, preferences, and
Tis the season to be jolly! Close out the year strong with a positive online reputation.
