Your social media sites give you a place to directly engage with your target audience and brand fans–so they shouldn’t be ignored! Take a minute this month to look at your social media channels. Can they be improved?
How to Identify Your Competitors
One of the first things to do when performing an analysis of your business is to identify your competitors. But how exactly do we find out who our competitors are and why is it so important? We look at the why and how you should identify your competitors, as well as what you should know about your competitors and how to use that to gain competitive advantage.
What Makes a Good Website?
Like many other aspects of your business, you need to take the time to plan the structure and design of a website. We share 10 ways to make your website great.
Your Essential Marketing Guide: April 2023
Do you have a way to answer questions, capture leads, and give helpful information right on your website? Live chat gives you a way to do all that and more. If you haven’t already, April is the time to consider adding a Live Chat tool to your business’ website.
Summary of Australia Post’s 2023 E-commerce Report
The Australia Post E-commerce Industry Report 2023 provides insights into the current state of the e-commerce industry in Australia, as well as predictions for its future growth and trends. The report is based on research conducted by Australia Post and a survey of over 2,000 Australian consumers and over 1,000 Australian businesses.
Paid Search vs Paid Social for Small Businesses
With more people using search engines and social media to browse, research, and purchase products and services, paid advertising should be a key part of your marketing strategy to boost your business and attract ideal consumers. We share the key characteristics of Paid Search and Paid Social, and how both can work for your small business.
The Future of Search Advertising is Now
Having worked closely with Microsoft Advertising for many years, LocaliQ is excited to see how Generative Pretrained Transformer (GPT), is going to improve our client marketing campaigns, as it represents the next stage in the evolution of Microsoft Advertising.
Your Essential Marketing Guide: March 2023
March marks the beginning of Autumn, when the leaves begin to change colour and temperatures start to drop. During this month of transition, now is the perfect time to ensure your website is doing the most for your business. Is it time for a website refresh?
Build Your Online Presence with Premium Listings
ReachLocal launches Premium Listings, the foundation of your online presence. We’ll help you get accurately listed where it matters, driving visits, calls and clicks to your business.
The Best Marketing Strategies for Small Businesses in 2023
As a small business entering a new year, it’s important to know the broader digital marketing trends. We take a look at some of the best marketing strategies for small businesses in 2023.