Tis the season to be jolly! Close out the year strong with a positive online reputation.
Your Essential Marketing Guide: November 2023
Email marketing can help you engage existing customers and reach new potential customers right in their inbox. This month, look at your email marketing plan. Are you effectively targeting your customers?
Your Essential Marketing Guide: October 2023
Video is a powerful marketing tool to help you connect with customers, share what your business is all about, and show–instead of tell–why people should do business with you. This month, why not invest in video marketing for your business.
Your Essential Marketing Guide: September 2023
93% of people say they are influenced by online reviews. Online reviews work a lot like word-of-mouth referrals and can mean big money for your business and contribute to your search engine rank. This month, make time to review your online listings and develop ways to gain more positive online reviews for your business.
Your Essential Marketing Guide: August 2023
Do you have a way to track and manage your leads? Implementing a lead management system can increase lead conversions, help you know which channels are driving the best results, and put you in control of your business growth. This month why not work with a marketing partner to refresh your lead management system. This Month’s Marketing Must: Lead Management 53% of marketers spend over half their budgets on lead generation. August Marketing & Promotion Ideas Social Calendar Highlights 📅
Your Essential Marketing Guide: July 2023
Did you know there’s a way to keep your business in front of people until they decide to convert into customers? With retargeting, once someone leaves your website, they’re targeted with ads for your business on sites across the web.
Your Essential Marketing Guide: June 2023
After giving your social media sites a little love last month, let’s take it a step further! Facebook advertising can help you reach a new audience on both Facebook and Instagram–two places you can’t afford to be missing out on.
Your Essential Marketing Guide: May 2023
Your social media sites give you a place to directly engage with your target audience and brand fans–so they shouldn’t be ignored! Take a minute this month to look at your social media channels. Can they be improved?
How to Identify Your Competitors
One of the first things to do when performing an analysis of your business is to identify your competitors. But how exactly do we find out who our competitors are and why is it so important? We look at the why and how you should identify your competitors, as well as what you should know about your competitors and how to use that to gain competitive advantage.
What Makes a Good Website?
Like many other aspects of your business, you need to take the time to plan the structure and design of a website. We share 10 ways to make your website great.
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